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Hair Dye for Dark Hair

Semi-permanent hair dye for dark hair, formulated to show up on natural or dyed dark hair without bleaching first. Vegan, cruelty-free, ammonia-free and PPD-free, with a conditioning formula that softens as it colours. Expect a rich tint and a shift in tone rather than a full colour change, and note that our colours will not cover white or grey hair.

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Vegan Formula

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Made in the UK

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Ammonia Free

Semi Permanent Hair Dye Range

Semi Permanent Hair Dye for Dark Hair, No Bleach Needed

Most vivid hair colour needs pre-lightened hair to show up. These are the shades in our range that are pigmented deeply enough to read on natural or dyed dark hair without bleaching first. The result is a tint and a shift in tone rather than a full colour change, which is the honest trade-off for skipping the bleach.

What You Get Without Pre-Lightening

On dark hair these shades show as a rich cast that catches in daylight and under direct light, strongest where your hair is naturally lightest. They will not lift your base colour, and they will not cover white or grey hair. If you want the shade to read as it does on the bottle, you will need to bleach first.

Why These Formulas

  • No bleach required for a visible tone shift on dark hair.
  • Ammonia-free and PPD-free, so gentler on hair and scalp.
  • Vegan and cruelty-free, never tested on animals, made in the UK since 1979.
  • Conditioning formula that softens as it colours rather than stripping.
  • Fades evenly, holding its tone instead of drifting green or blue.

How to Apply

Apply to clean, towel-dried hair with the gloves included, work it through in sections, and leave for 15 to 30 minutes. Longer will not deepen the result much, and our dyes contain no developer, so leaving them on will not damage your hair. Patch test 48 hours before you colour.

Want the full range instead? Browse all our semi-permanent hair dye colours, or start with the Vegan Hair Bleach Kit if you want the brightest possible result.